“I had this unbeatable rush of adulation and excitement,” he says. “For someone who didn’t get out much I was on cloud nine. And at that point things changed — I started chasing that high.”
Really interesting article. I tend to fall on the side of “nobody is forcing them to play/pay” but I’m not sure I’d be okay with creating a game that was designed to part as much money from as many people as possible.
Gamasutra – Features – Chasing the Whale: Examining the ethics of free-to-play games